If you are a VMware partner, don’t forget to register for Partner Exchange @ VMworld 2017 US, taking place on Sunday, August 27. It’s VMware’s main partner event offering all partner types the content and tools necessary to succeed in selling VMware products.


See the Partner Exchange Agenda >>


Please check back frequently for updates to the agenda, as items are subject to change. And stay connected by following @VMwarePEX on Twitter.

Come Learn What’s New – and What’s Next

Ross Brown, SVP, WW Partners & Alliances, invites you to attend Partner Exchange @ VMworld.


Boost Your Knowledge

Participate in a wide range of technical and sales partner bootcamps.

Gain Insights

Attend the three business keynotes presented by our guest speakers to get an “inside out” perspective on cloud computing, digital transformation and security.

See the Future

Hear about what’s new, and what’s next, at the partner general session presented by top VMware executives.

Hear Expert Perspectives

Take part in dozens of partner breakout sessions and route-to-market discussions.


Get Certified

With the Partner Exchange pass, you can get access to all the partner bootcamps on Saturday, August 26. Complete your VSP and VTSP accreditation certifications with instructor-led bootcamps covering a wide range of solutions, including networking and security, HCI and storage, server virtualization, cloud management (MO and MA), desktop virtualization, mobility and Workspace ONE.

New this year are two Livefire Lite bootcamps, which feature in-depth and highly technical enablement for designing and delivering Software-Defined Data Center (SDDC) solutions.

NOTE: Please bring your own device to bootcamps.


See all Partner Bootcamps


See the Future

Learn what’s new at VMware before your customers do! Don’t miss the general session presentation, hosted by Brandon Sweeney, SVP, Worldwide Sales and Operations along with Ross Brown, SVP, Strategic Corporate Alliances, to hear vision and strategy from top VMware executives and learn about the expanding ecosystem opportunity for partners across all routes to market.

The partner general session will take place on Sunday, August 27, starting at 11:15AM.    



Pat Gelsinger

Chief Executive Officer, VMware

Pat Gelsinger has been serving as CEO of VMware since September 2012, nearly doubling the size of the company during his tenure. He brings more than 35 years of technology and leadership experience.

Before joining VMware, Gelsinger led EMC's Information Infrastructure Products business as president and COO. A respected IT industry veteran, he was at Intel for 30 years becoming the company’s first CTO and driving the creation of key industry technologies including USB and Wi-Fi. He led Intel to be the dominant supplier of the microprocessor – while in the significant role as the architect of the original 80486 processor.

View Full Profile



Ross Brown

Senior Vice President, Strategic Corporate Alliances, VMware

Ross Brown is focused on helping our partners integrate VMware technology and our unique vision for the Software Defined Data Center into their services and solutions. Prior to joining VMware, he was a founder and Senior Principal for the Spur Group, a leading revenue-side consulting firm.

In past roles, Brown has served as the VP of WW Partner Strategy for Microsoft, as well as VP of WW Channels and Sales Operations for Citrix systems, as well as sales and channel leadership roles at IBM, McAfee, Tech Data and MicroAge. He graduated from the University of Central Florida with a B.S. in Organizational Communication and lives in Seattle with his wife, two young daughters and two adult sons.



Brandon Sweeney

Senior Vice President, Worldwide Sales & Operations, Dell Execution Team, VMware

Brandon Sweeney is VMware’s Senior Vice President, Worldwide Sales & Operations for the newly formed Dell Execution Team (DET). The DET is responsible for driving Dell global bookings across VMware’s Global, Enterprise, Commercial and Public Sector customers.

Brandon owns the overall business operations and the GTM P&L across all Dell dedicated resources. In addition, Brandon provides functional leadership and guidance to the VMware Commercial Segments in the Americas, APJ and EMEA which represent 1.5B+ in annual bookings. Previously, Brandon built and ran the North America Commercial, Inside, Partner and Service Provider businesses.



Attend the three business keynotes presented by our guest speakers to get an “inside out” perspective on cloud computing, digital transformation and security.

Business Growth Keynote – Cloud Computing [PAR4418KU]

Nick King, VP, Solutions Product Marketing, Cloud, VMware + Bernard Golden, tech innovator and visionary
Hear from industry experts and learn how organizations are leveraging private, public and hybrid cloud to improve business performance and user experience. Find out how with VMware, you are uniquely positioned to deliver a common platform to manage multiple clouds and provide customers with freedom and control.
Sunday, August 27, 1:30PM - 2:30PM in Mandalay Bay H (Mandalay Bay, Level 2)

Business Growth Keynote – Embracing Digital Transformation [PAR4417KU]

Sumit Dhawan, SVP & GM, End User Computing, VMware + Greg Verdino, business futurist
It’s no surprise a digital first approach enables organizations to grow and maintain competitiveness in the market. What’s not so clear is how organizations make the transition effectively whilst meeting existing business demand. Find out how the latest market trends and VMware technology coupled with your expertise places you as the strategic advisor to address customer challenges as they embrace digital transformation.
Sunday, August 27, 2:45PM - 3:45PM in Mandalay Bay H (Mandalay Bay, Level 2)

Business Growth Keynote – The Future of Cyber Security [PAR4419KU]

Tom Corn, SVP, Security Products, VMware + Keren Elezari, security expert
It’s not a matter of if, It’s a matter of when. As people, devices and objects become more connected, protecting all these connections and environments security is more critical than ever. Join industry leaders for a deep dive into the world of security and learn how you can protect customers from the invertible with VMware solutions.
Sunday, August 27, 4:00PM - 5:00PM in Mandalay Bay H (Mandalay Bay, Level 2)


Explore Our Sessions

Partners who sign up for Partner Exchange will have access to over 50 partner-specific sessions for technical and sales experts. There will be solution keynotes presented by VMware business unit leads, regional updates, new solution-selling workshops,  as well as special tracks for SISO and TAP partners. 


See all Partner Sessions


Relax and Recharge

With the Partner Exchange pass, partners will have exclusive access to the Partner Exchange Lounge @ VMworld all week. Book a meeting room, network with other partners and peers or simply relax, refuel and recharge your mobile devices.


Lounge location: Bayside C (Mandalay Bay, Level 1)

Lounge hours:

  • Sunday, August 27:  09:00AM - 11:00AM & 12:30PM - 05:00PM
  • Monday, August 28: 10:30AM - 06:00PM
  • Tuesday, August 29: 10:30AM - 05:00PM
  • Wednesday, August 30: 09:00AM - 05:00PM
  • Thursday, August 31: 10:00AM - 12:30PM


We are thankful to the 2017 sponsors who make Partner Exchange @ VMworld US possible.

If you are interested in becoming a sponsor of Partner Exchange, please contact:

Companies A-K:
Shana McMahon

Companies L-Z:
Bethany Porrazzo