February 10, 2009 * New York, NY

The IDC Virtualization Events are designed to help IT and business executives answer key questions about how to effectively leverage virtualization beyond consolidation. The events feature case studies that provide attendees with practical information on how virtualization impacts storage, networks, desktops and security. Featuring end user speakers, IDC analysts, and industry experts, these one day interactive programs offer actionable advice, networking with peers, and product purchasing guidance. Speakers will present a holistic view of virtualization with a focus on being more efficient and productive in the current economic environment. Conference attendees will leave with a greater understanding of the tools and processes being used to manage, control and optimize their virtualization investments.

The agenda addresses key topics such as:

• Using virtualization to be more efficient and productive in the current economic environment
• Effectively implementing desktop virtualization - managing cost, complexity, and control
• Deploying security in a virtualized environment
• Cloud computing in the data center of the future
• The impact of a virtualized infrastructure on storage
• Cost effective disaster recovery and business continuity solutions using virtualization tools

Matthew Eastwood, Group Vice President, Enterprise Research, IDC

Al Gillen, Research Vice President, System Software, IDC

Tim Grieser, Program Vice President, Enterprise System Management Software, IDC

Michael Rose, Associate Research Analyst, Enterprise Virtualization Software, IDC

Richard Villars, Vice President, Storage Systems, IDC

*Target Audience*CIOs, CTOs, Chief Infrastructure Architects, Chief Technologists, Strategic Planning Executives, VPs and Directors of: IT and Network Services, IT Operations, Information Systems, Enterprise Architecture, IT Applications, Storage and Planning, System Integration and/or Administration*,* Data Security*,* Software or Technology Engineering

By sponsoring or exhibiting at an IDC event you will benefit from:

• Face-to-face interaction with targeted decision making prospects: 65% of IDC event audiences are Director level and above
• Opportunity to present your message to a highly-qualified audience
• Gain a better understanding of your customers' current strategies through case study presentations
• Meet with senior IDC analysts and other topic experts
• Participation in extensive marketing campaigns
  • Align your company with the IDC brand through pre-conference marketing campaigns and your participation on-site. IDC's extensive marketing outreach is implemented through: Direct mail, Email, Web marketing, Media partner initiatives, Advertising & online newsletter sponsorships, Telemarketing , Public relations, internal IDC communications
  • We also work with our sponsors very closely to invite and persuade your specific targets to attend the conference at no cost to you.