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VMworld Blog

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VMworld 2013 Europe Info

Posted by Kim Griffin Oct 14, 2013

Transportation Information
A shuttle service is offered to attendees from the airport to VMworld 2013 and from the Europa Fira Metro station to VMworld 2013. Look out for the VMworld 2013 sign on arrival. There is no shuttle service offered from hotels.

Airport Shuttle Hours:
Monday 10:00–20:00
Thursday 12:00–18:00
Shuttle drop off/pick up: Fira Gran Via North Entrance, Hall 8.0.

Metro Passes
We have metro passes available at the Information area which is across from Registration. They are good for 10 uses.

Address of the Fira Barcelona
Fira Barcelona
Carrer Foc
Barcelona 08038
*** please use North Entrance

Apps and Quicklinks:





Upcoming VMware Events

Last, but certainly not least, mark your calendars for 2014:


Feb. 10-13PEX 2014San FranciscoMoscone West
Aug. 24-28VMworld 2014 U.S.San FranciscoMoscone Center
Oct. 13Partner DayBarcelonaFira Barcelona Gran Via
Oct. 14-16VMworld 2014 EuropeBarcelonaFira Barcelona Gran Via
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Comprehensive Learning Paths

VMware experts have created paths from our content offerings to help guide you. For each of the following select areas, we have identified sessions addressing both “getting started” and “advanced” curriculums in key areas of virtualization.


Recommendations include select, high-value sessions aligned with additional areas of our event program (labs, demos and group discussions). This further compliments your educational experience and provides you a comprehensive understanding of the subject matter. Create a schedule that supports your business needs.


  • Software-Defined Data Center (SDDC) - The software-defined data center is a cloud architecture that extends the familiar virtualization principles of abstraction, pooling and automation to all data center resources, and governs them with policy-driven automation and management. Software-Defined Data Center technology from VMware helps you achieve groundbreaking business agility—reducing application provisioning time from months to minutes.
  • Hybrid Cloud - VMware cloud services enable organizations to run any workload, anywhere—onsite and offsite—and move workloads between private and public clouds as needed to meet business and user demands.
  • Storage - Virtualized environments require dynamic storage allocation. Software-defined storage meets the challenge by abstracting storage resources to enable pooling, replication, and on-demand distribution.
  • End User Computing - The scope of end-user computing is expanding, as the workforce increasingly adopts devices and platforms that provide mobility and productivity anywhere. For IT, the result is an increasingly complex and dynamic environment that’s hard to administer with rigid PC-centric tools and processes.
  • Management - VMware Cloud Management solutions help you better provision, manage, and demonstrate the value of the software-defined data center with policy-driven automation and management.Below are suggested sessions aligned with hands on labs, discussion groups and product demos to take you further on your journey.
  • Networking - To realize the full potential of the software-defined data center, IT must move networking and security into the twenty-first century with a software abstraction layer—network virtualization.
  • Architects - A new architecture is emerging for the datacenter, an architecture where compute, storage and networking resources are defined by software, freed from their hardware boundaries and intelligently automated and managed by software. VMware calls this the Software-Defined Data Center
  • Security - The VMware NSX platform for network and security virtualization is at the heart of the software-defined data center. The NSX platform will help customers accelerate operations, improve enterprise agility, and change the economics of networking and security in the cloud era.
0 Comments Permalink 2013 Europe is gearing up for another exciting week of amazing networking, education, announcements and experiences.  Social Media has become the best source of sharing this among attendees and the rest of the world watching via social networks.

For an overview of the Social Media and Community channels, offerings and activity available for the conference in Barcelona, visit the following page on
You can also download the VMworld 2013 Europe Social Media Guide (PDF)

Highlights include:
VMworld on Twitter (with signup for contributors - conference hashtag is #vmworld)
VMworld Bloggers (blog rollup with signup for contributors)
VMworld Gatherings (party & gathering list with signup for adding more)
VMworld Mobile App (Barcelona refresh available week of Oct 7th)
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VMworld TV Highlights

Posted by tdunn Aug 29, 2013

Monday General Session:


Tuesday General Session:


> Playlist of General Sessions and Top 10 Session videoo on VMworld TV



Daily wrap-up videos from VMworld TV Crew:





> Playlist of VMworld TV Crew coverage, interviews and highlights

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The General Session Thursday at VMworld is all about innovation and celebrating makers. The video for the session is not available, but you can check out some of the audience's reactions to this inspiring and amazing session via Twitter on @VMworld. Here are also some videos featuring our speakers today.



Jay Silver - Hack a Banana, Make a Keyboard



Keller Rinaudo: A mini robot -- powered by your phone


Bre Pettis - Making It

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VMworld TV

Posted by Kim Griffin Aug 25, 2013

As we embark upon another VMworld conference this week, VMworld TV is gearing up it's engine to provide you with quality coverage and entertainment throughout the week of VMworld 2013 San Francisco. Our team will be onsite and roaming the Moscone Center and surrounding San Francisco Venues to bring you the best announcements, interviews, demos, behind the scene footage and party coverage.  Look for these videos to be shared on VMworld TV throughout the week and then again in October as we head to VMworld 2013 Barcelona!

You can watch the latest videos or archives from the past, either at VMworld TV on or directly on VMworld TV on YouTube.

It's also good to take a look back at sessions from years past as we prepare for the exciting new sessions ahead for 2013.  There are several of the most popular sessions from 2012 and 2011 available to watch, including general sessions. Take a look at the 2012 sessions playlist and 2011 sessions playlist for these videos. There are also playlists for other interviews and tech talks from the past such at theCUBE 2012 and Community 2012You can also view even older VMworld Sessions back to 2004 on (not on VMworld TV).

Look forward to more great VMworld TV coverage and video resources coming your way!

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With all the sessions going on at any one time at VMworld, how do you decide how to make the most of your most precious asset—your time? Read on for guidance on how to make the most out of your time.

And be sure to read these other recent blog posts from the Cloud Management team:
- From Virtualization to Cloud: How Automation Drives Agility
- Why Your Business Doesn’t Think It Needs You
- The Proverbial Needle in a Haystack (and how to find it at VMworld)

For a full list of Cloud Management sessions (vCAC, vC Ops, Log Insight, ITBM) check out the Schedule at a Glance for Virtualization and Cloud Management. [pdf]

If you need help troubleshooting and proactively managing virtualization or cloud performance, consider:
  • THE SPOTLIGHT SESSION on Log Insight. Monday, 3:30-4:30
  • Troubleshooting at Cox with Log Insight and vC Ops. Tuesday, 11:30-12:30 VCM5034
  • Tips & Tricks with Log Insight (cool, new product for root cause analysis). Tuesday, 4:00-5:00 VCM4528
  • How to Troubleshoot VM Performance Issues Across Apps, Infra, & Storage. Wednesday, 2:30-3:30 VCM5169
If you want to automate provisioning and provide your users with fast, on-demand access to applications, consider:
  • From Virtualization to Cloud: How Automation Drives Agility (the state of the union on vCAC –from the head of product management). Monday, 12:30-1:30 VCM 5269
  • VMware & Puppet: How to Plan, Deploy & Manage Modern Apps (because you need to know how VMware & Puppet work together). Tuesday, 5:30 – 6:30 VCM5271
  • Getting Started with vCenter Orchestrator (free IT process automation, need I say more?). Monday, 5:00-6:00 VCM4875
  • Provisioning and Managing a Heterogeneous Cloud with vCAC (worth staying ‘til Thursday for). Thursday, 10:30-11:30 VCM5148
If you want help deploying and managing your self-service datacenter, consider:
  • Building the Management Stack for your SDDC. Bernd Harzog of the Virtualization Practices gives you his take (not VMware’s) on what you need to do. Monday, 5:00-6:00 VCM4869
If you simply can wait or want to plan wisely, consider attending these sessions for a tech preview:
  • What’s new in vC Ops with Jai Malkani – he’s the director of product management and a long time VMware employee who can tell you what to expect in Q4. Tuesday, 4:00-5:00 VCM5781
  • Tech Preview: Cloud Business Management – shhh, it’s a look at the newest way to cost cloud services and make smarter decisions on where to place services in the cloud. And, best of all – no spreadsheets! Tuesday, 2:00 -3:00 VCM4885
  • Practical Real World Reporting (deep dive into the new reporting capabilities in vC Ops). Wednesday 2:30-3:30 VCM5009
And, finally, don’t miss the lessons learned in the trenches. What are your peers doing?
  • FEDEX – How to customize vC Ops. Monday, 12:30-1:30 VCM5100
  • VMware IT – On vC Ops and vCAC. Monday, 2:00-3:00 VCM4952
  • Carefusion – Deploying Operations at Scale. Monday, 5:30-6:30 VCM5845
  • BOEING – How to Manage vSphere and Hybrid Cloud (vC Ops). Tuesday, 11:30-12:30 VCM5811
  • University of New Mexico—IaaS case study with vCAC. Tuesday, 5:30-6:30 VCM5114
  • Covance – Ensuring Clinical Trial Patient Safety with vC Ops. Tuesday 5:30pm VCM5577
  • Apollo – IaaS case study with vCAC. Wednesday, 10:00-11:00
Pre-register using the schedule builder as several of the sessions are nearly at capacity. You can also comment on your favorite picks and speakers.
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[this blog is a repost from the VMware HOL Blog]

We are extremely excited about our plans for VMworld Hands on Labs 2013 and wanted to give you a preview of what to expect. This year we will be in the Moscone South Esplanade Ball Room with over 45,000 Square Feet of space dedicated to Hands on Labs.
VMworld US

New Content for VMworld 2013
We will have tons of new labs around fresh topics for VMworld 2013 - with over 3,690 minutes of lab content (2.5 days @ 24 hours a day)

Software Defined Data Center - vSphere, Networking, Storage, Performance
End User Computing - VMware Horizon View, Workspace
Hybrid Cloud - Explore VMware’s new Hybrid Cloud Service in a virtual lab.

This year we are introducing the concept of Lab Topics and Lab Modules. The goal here is to provide more of a structured learning experience and help make finding labs content as easy as possible – This effort was brought to us by Andrew Hald who has worked on this for the past year – a huge thanks.

What is a Lab Topic?
Lab topics are very much like a book on a specific subject – so, for example, if you are interested in networking we will have a Lab Topic on VMware’s latest networking solutions.

What is a Lab Module?
A lab Module is very much like a Chapter in a book or Lab Topic. We have a wide range of modules in each topic. Some will be beginner level and some more advanced.

Here is a breakdown of our lab content.

32 Lab Topics
- Total Modules - 101
- Hybrid Cloud - 14
- Mobility - 19
- Partner - 7
- Software Defined Data Center - 61
- 25 VMware Use Case and Feature Labs
- 62 Lightning Lab Modules (15 or 30 min)
- 39 Full-length Lab Modules (45 or 60 minutes)

We are also very proud to have our Partner participate in creation of labs.
  • NetApp
  • Cisco
  • Infoblox
  • IBM
  • EMC
  • Puppet Labs
  • Hytrust
  • Catbird
  • LogRhythm
Meet your VMware Product Experts
We get tons of feedback on how much our attendees enjoy meeting our product experts – we heard you loud and clear and are bringing in over 290 engineers from around the world to help make your lab experience a superb one. This will be an excellent opportunity to meet the engineers that put together and support your labs. As an attendee,you will gain insight and learn best practices when using our products and solutions. This is a great opportunity to come down and meet our product experts in one massive 45,000 S/F room.  A huge thanks to Chris Romano for putting this massive effort together – it’s not an easy job.

Meet Sachin Sharma VMware Horizon Product Expert who will be on site to help.

VMware Hands on Labs Library - Workshops
We will be running actual Hands on Workshops during the event. The workshop topics cover Cloud Infrastructure, Hybrid Cloud and End User Computing.  Attendees will be able to interact with the VMware engineering teams that put the labs together and walk through the labs - there will be plenty of time for questions and answers during each session. These sessions will be BYOD so do plan on bringing your laptop. These workshops will be in the main room Esplanade Moscone South - seating will be limited (20 max) and sessions will run 60 minutes in length.

VMworld Hands on Labs Hot Spots
We wanted to really defy convention and bring labs closer to you. This is a new concept for us with the idea that attendees will be able to take our labs closer to their sessions and locations. Product experts will support our VMworld Hands-on Labs Hotspots and we will also have our Chat Support enabled so you can have access to our broader team. Please do plan on bringing your own laptop and be sure to give a huge thanks to Annie Y. for bringing this to you. Hotspot locations will be at the Marriott Lobby, Moscone North, and Moscone West second floor. HotSpot hours will be the same as the regular HOL main room times.

Important: Supported Devices for BYOD

Bring Your Own Device (BYOD) VMworld Hands on Labs Supported Browsers:
  • Firefox version 22 +
  • Chrome 28 +
  • Safari 6+
  • iPad tablets are supported for viewing the lab manuals only (Split Screen Feature)
Project NEE
We will be taking Project Nee portal through its paces at VMworld. Project Nee is an in-house built application created by Mike D and Curtis P. who will be on site to answer any questions and maybe we can talk them into doing a Hands on Labs Workshop for us. To give you some sense of Project NEE’s massive scalability - since November 2012 we have delivered over 1.3 Million Lab Minutes Online! Project NEE is the #awesomesauce. The R&D team will also be at the VMware Technology Innovation Center if would like to chat with them during VMworld. To learn more about ProjectNEE visit

The vAPP (VPOD) Architecture / Strategy
It always starts with the architecture. Bill C., Joey D. and Doug B. have done a tremendous job of putting together the architecture for our 2013 Hands-on Labs. This is a critical effort as our labs will be served up worldwide and have to go through massive torture both during and after VMworld. The toughest part of building a robust architecture is also keeping our VPODs lean and mean – this is not only a technical challenge but also a skill in negotiating with our product teams and saying no.

Quick overview of what our total vPODs look like (pretty amazing considering the amount of content these will generate)
  • 271 layer 1 VMs
  • 413 vCPUs
  • 804 GB RAM
  • 6.6 TB configured storage
Our Data Centers
We have two major datacenters providing the workload for our event. We are planning on 550 concurrent seats of capacity. Our primary data center is in Las Vegas / Switch. Our secondary data center is out of Wenatchee, Washington.

We have standardized for VMworld 2013 on Cisco UCS Blades, and for storage we are using EMC VNX 7500 and EMC XTremIO arrays. To give you a sense of capacity we are going to be using over 80TB of RAM, 2000 Cores of compute and  80 TB of super fast storage. Our Data Centers are run by our top notch team of Architects from our OneCloud Team who are working extremely long weekends to make sure our capacity is ready for you. A big shout out to Patrick N, Brian M. Joel K. and the rest of the team for making this happen.

About our Scale Testing
HOL scale testing was driven out of the need to scale for massive spikes and ensure our attendees have a superb user experience. Joshua S. is heading up our efforts we have successfully run our Hands on Labs service at 890 concurrent users. This is probably more than we will use at VMworld, but its always fun to plan for extra head room.

The Team
It goes without saying – all of this could not have happened without our team dedicated to making this a superb experience for you. A huge thanks to our newly-minted Program Manager Jeannette B who tirelessly keeps us going in the right direction and to the great folks in Corporate Event Marketing who make this an incredible experience for us.

Massive effort put together to bring you the very best in content.

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The following is a guest post from VMware partner, Hitachi Data Systems.


As your IT department evolves into a services business, the alliance between Hitachi Data Systems and VMware adapts to bring IT Efficiency, Control, Agility and Choice.

VMware did a great job of virtualizing the server and now it is doing the same for network. What if you could programmatically provision any network to allow you to place any workload anywhere? And that workload could be moved anywhere and is independent of any physical hardware? This would allow you to deploy any of your complex applications within minutes, providing tremendous operational efficiencies. That is the goal of network virtualization, and what the latest VMware and Hitachi Data Systems collaboration is all about.

Hitachi Unified Compute Platform Pro for VMware vSphere is a converged infrastructure built with the IT administrator in mind. It features Hitachi Data Systems servers, storage, and network integrated into a pre-validated, pre-configured platform with VMware vSphere and an orchestration layer—UCP Director software that is embedded into VMware vCenter. In the software-defined data center, all infrastructure is virtualized and delivered as a service. Compute, storage, networking, security, and availability are pooled, aggregated, and automated by UCP Director software.

And you manage everything—from anywhere and at any time—through your familiar VMware vCenter interface.

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We're excited to bring something new and valuable to attendees and the VMworld community. Inside the Community Lounge within the Hang Space, we are offering a VMware Community Bar, staffed by team leaders and social media managers from the VMware programs listed below.  Meet and network with subject experts to discover a variety of programs and social media channels for engaging with their communities. Don't miss this great opportunity all week during VMworld and for a chance at great giveaways & prizes!

Global Support Services:
Learn about VMware Support social media resources available at any time: YouTube, Twitter, Facebook and the Knowledge Base at

Education and Certification Services:
Meet Linus Bourque and Joshua Andrews, two of the active VMware education and certification community members. Both are active on answering questions and providing guidance. Be sure to connect with or

TAM Services:
TAMs advocates your needs inside VMware. Drop by to meet VMware TAMs and learn more about the benefits of the TAM Service. Connect with our channels:

Beta Program:
Members of the VMware Beta Program will be on hand to talk with you about product betas and how they are structured today.  We ca share the recent changes in the beta program and additional enhancements that are being investigated to build better products. Not part of the Beta Program? We can help you to get involved.  Visitors will also have a chance to learn about the customer team behind the Onsite and Hosted Betas.  They will be on hand to talk with you about how we've built the environment that supports these portals. 

The VMware User Group is an independent, global, customer-led organization, which maximizes it’s members’ use of VMware and partner solutions through knowledge sharing, training, collaboration, and events. Join our 80,000+ members world-wide taking advantage of the training and networking opportunities available through the VMUG community. Drop by to learn about exclusive member benefits or visit

Are you inspired by working on innovations that imagine, define and deliver what’s next? Have you thought about what’s next for you? See how our talented and diverse teams work together to radically simplify IT through software virtualization. For a limited time during VMworld, when you follow @vmwarecareers and tweet #whatsnext for you, you’ll be entered into a raffle to win a free Fitbit. Don’t delay; we have several of the latest versions to give away!

CloudCred is the hub for all things cloud related, and it is your gateway to building your cloud expertise, broadening your professional network and earning rewards and certifications. Through CloudCred, you can improve your knowledge, get recognized, build your network and much more, and tere are opportunities to compete both as an individual and as a team.  At VMworld, we will be running multiple contests with over $10,000 worth of prizes to give away, including Xboxes, iPads, Roku Boxes, and more. We will have a contest for each of the main threads of VMworld 2013: Software-Defined Data Center, Hybrid Cloud, and Mobility, as well as as a team contest. Visit
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10 years of Defying Convention

To celebrate our 10th annual VMworld, each week we'll be looking at a different facet of our event, from the evolution in VMware technology to our place as one of the world's largest IT conferences. For updates on VMworld 2013, please follow @VMworld on Twitter.


The rapidly changing pace of IT industry has made IT certifications invaluable for validation of technical knowledge and career advancement.

In light of technology and product advancements, VMware’s Education and Certification Team implements updates to corresponding certifications to keep skills current. Check out ten “Did You Know?” facts below regarding VMware certifications and their history since training and testing have been introduced at VMworld. As long as IT continues to transform and innovate, VMware will continue to evolve and defy convention:


1.    VMware Certification exams have been made available since June 2003.


2.    The first VMware Certified Professional (VCP) exam was based on ESX 1.5. It was a written test consisting of multiple choice and write-in answers.


3.    Susan Gudenkauf, currently a Senior Program Manager in the Office of the CTO at VMware, is VCP #1 (the first person to ever be awarded the VCP status in the world).


4.    The VCP and VCDX titles have gone through a breadth of renaming changes to better highlight specialization, complement evolution of VMware virtualization platforms and to adhere to industry standards.




5.    The most popular certification is VCP5-DCV, and there are currently over 100,000 VCPs worldwide.




6.    Onsite testing services were first made available at VMworld US 2009 due to high customer demand. The VCP, VCDX Enterprise Administration and Design exams were offered at the Certification Lounge.


7.    VMware Certified Advanced Professional (VCAP) certification was introduced on May 24, 2010 to differentiate and acknowledge professionals that develop more cognitively complex skill sets beyond the VCP certification, while also serving as a stepping stone to the VCDX level. VCAP exams debuted at VMworld US 2010.


8.    At VMworld 2012, VMware Education and Certifications Team debuted a major shift in the program: to help test takers decide which exams will best help them in their careers, product-based certifications have shifted to more role-based certifications.  “We have become more focused to help test takers in the world that they’re in, whether they are designers or administrators or engineers.” – Jon Hall


9.    VMware’s first cloud certification, VCP-IaaS (VCP-Infrastructure as a Service) launched last year in 2012 and the exam was made available at VMWorld San Francisco 2012.


10. VCDX5-DCV (VMware Certified Design Expert) is the highest level of VMware certification, requiring an in-person panel defense.  John Arrasjid is VCDX #001 and has continued his involvement with the program. As of now, there are 116 VCDX holders worldwide.

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It's almost that time again, as VMworld 2013 approaches for it's 10 year anniversary in the U.S. and 6th year in Europe.  There are several ways attendees can participate in social media and community, both onsite and online.

Onsite social media and community activity will be centered at the Community Lounge located within the VMworld Hang Space.  Be sure to stop by and say hello to our team and the rest of your industry peers.  The Community Lounge will bring the VMworld Community together for networking, blogging, community programs, video/podcast creation and social media collaboration .  The Lounge will offer a VMware Community Bar, staffed with Community Managers for VMTN, Support, Education, Consulting, Careers, VMUG and Cloud Cred. The Lounge will also offer Blogger tables, a video/podcast "bring-your-own-gear" studio and digital big screens for streaming social media and conference highlights.  There will also be community gatherings throughout the week to continue networking each evening.

Online, VMworld will be active on Blogs, Twitter, Facebook, Google+, LinkedIn, YouTube, Vine, Instagram, Flickr and other social networks.  We encourage use of hashtags for Twitter as well as Facebook and Instagram. Tag your posts with #vmworld or tweet your most creative 3-word tweet using #vmworld3word.  Sessions & Labs will have their own designated hashtags to filter through the noise and create conversations around specific topics and tracks that others everyone can follow.  On, our team will be aggregating blog coverage and Twitter streams so you can follow along from any location online.

For a summary of all offerings, please visit

Or download our VMworld 2013 Social Media & Community Guide
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10 years of Defying Convention

To celebrate our 10th annual VMworld, each week we'll be looking at a different facet of our event, from the evolution in VMware technology to our place as one of the world's largest IT conferences. For updates on VMworld 2013, please follow @VMworld on Twitter.

Has it really been 15 years since VMware was founded?

Has it really been 15 years since VMware was founded and started up in the 500 square foot space above the Village Cheese House Deli in Palo Alto with just 5 employees? Has it really been 15 years since the team successfully booted up Windows 95 for the first time ever in a virtual machine? Has it really been 14 years since VMware released their first product, Workstation 1.0 for Linux and Windows?


Taking a look back in time at the evolution of VMware products, here are three of the game-changing products that had a big place at VMworld keynotes:

VMware Infrastructure 3 in 2006


VMware Infrastructure 3 manuals

June 2006: Virtual Infrastructure 3 (VI3), released with VMware ESX 3.0 and VirtualCenter 2.0

  • “…We also introduced virtual infrastructure. And with that now, has moved us to a whole new level in how we think about, how we manage our hardware, how we deploy our services. You can now pull your CPUs, pull your memory, that many gigahertz aggregated, that many gigabytes aggregated, your storage and your networking.” – CEO Diane Greene, VMworld 2006
  • Industry’s first full Infrastructure virtualization suite that empower enterprises and small businesses alike to transform, manage and optimize their IT systems infrastructure through virtualization
  • Throwback Tchotchke: VI3 videos launch videos   

ESX Server 3i in 2007

  • Described as the “next generation hypervisor architecture, driving virtualization enabled hardware”  - CEO Diane Greene, VMworld 2007
  • Industry’s first generation of a ultra-thin hypervisor integrated into server hardware. Everybody at the show got a cardboard box with their very own ESX Server 3i on a USB stick.


vSphere 4.0 in 2009

  • “This year we took a very big step forward with the introduction of vSphere.” – CEO Paul Maritz, VMworld 2009. “This was a major release for us, over 1,500 engineers worked on vSphere for about two years.”
  • Industry’s first operating system for building the internal cloud, enabling the delivery of efficient, flexible and reliable IT as a service.
  • vSphere 4.0 ran the VMworld labs in part from this data center built at the bottom of the Moscone escalators:3887431291_d6fed96be0_b.jpg
    (photo: Cisco)

More from the wayback machine...


1999: VMware Workstation 1.0 released for Windows and Linux

  • First to virtualize the x86 architecture
  • First to deliver a hosted virtual machine monitor (the hosted architecture integrates a virtual monitor with an existing operation system)


2001: VMware ESX 1.0

  • First bare metal hypervisor in the industry
  • First OS to support 64-bit extensions on an x86-based system
  • First to handle a modern I/O subsystem in a virtualized x86 system
  • First to enable transparent memory sharing of virtual machines on a commoditized platform
  • First to enable a single virtual machine to span multiple physical processors on an x86-based system
  • Throwback Tchotchke: Screenshot of ESX Server 1.0:


2003: vMotion

  • First to enable a running VM to move across physical boundaries


2003: P2V Assistant

  • First to enable automatic conversation of a physical x86-based environment, including OS and applications, into a virtual environment


“To be a pathbreaking systems software company whose software will become pervasive by the year 2000.”  -VMware's Mission Statement from 2008

It looks like VMware shows no signs of slowing down innovation in IT and will continue to defy convention. Do you remember these products or the first time running these products? Share with us your stories in the comments below.

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Twitter takes center stage once again at VMworld 2013.  With global audiences tuning into VMworld, Twitter can provide realtime information for announcements, show highlights, trending conversations and insights.  Be aware of how to connect with VMworld information on Twitter for quick access to knowledge, resources and networking with other Twitter users.
Conference Hashtags
#vmworld > add to your tweets for max reach
#vmworld3word > add to creative 3-word tweets
Session & Lab Hashtags
This year, you can tweet about specific VMworld Sessions & Labs, using individual hashtags.  Just add a # in from of any SessionID or LabID and add it to your tweets.  Or search Twitter for these same hashtags.  These hashtags will also be listed within Sessions & Labs abstracts in the Content Catalog and Schedule Builder.  View Session & Lab hashtags by track/topic.
Signup to be a Twitter Contributor
If you plan to provide VMworld 2013 coverage on Twitter, you can signup for the San Francisco Contributors List or the Barcelona Contributors List.
Live Twitter Streams
You can watch live VMworld Twitter streams online or visit the Hang Space at VMworld and watch live streams on the Digital Big Screens.  We are pulling VMworld hashtags into all of our streams, so you can tweet content and see it displayed (usually realtime, depending on traffic load and activity at that time).
Twitter Name on Attendee Badges
If you want your Twitter name printed on your badge, be sure you have added this in your registration w/ opt-in checked.  If you missed this, you can go back into registration to edit.

To view realtime VMworld Twitter activity and all details above, visit:
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10 years of Defying Convention

To celebrate our 10th annual VMworld, each week we'll be looking at a different facet of our event, from the evolution in VMware technology to our place as one of the world's largest IT conferences. For updates on VMworld 2013, please follow @VMworld on Twitter.

The Solutions Exchange is undoubtedly the most action-packed part of VMworld.


The industry’s most forward-thinking IT solution providers convene in the expo space every year to showcase their products and meet their customers and partners. The Solution Exchange is the place to check in with your current vendors and check out the hottest technologies to add to your IT toolbox. It's also not a bad place to get schwag.


vmworld12-solutions exchange.png


Booths range from the small pods to entire palazzos on the show floor. This year, over 300 exhibitors will be there for you to visit. The VMware booth will include technology demos, and expert bar, and theater presentations.

Do You Remember?


Do You Remember… when VMworld US 2004 had 30 sponsors in the Solutions Expo? Last year, VMworld US 2012 boasted over 250 sponsors in Solutions Exchange.

solutions exchange - technodrone.png
photo: Maish Saidel-Kensing at Technodrone


Do You Remember … when the Expert Bar had a different name? It's a part of the VMware booth for attendees to have one-on-one face time with a VMware technology expert.




Do You Remember ... the BattleBots competition at the first VMworld in 2004?


Do You Remember ... the Tiki-themed booth from Foedus at VMworld 2006 in Los Angeles, complete with conga line and steel drum band?

Photo: Glen Cochran


Do You Remember… the gigantic (16 x 60 feet) chalk mural by New York artist Brian Rea outside Solutions Exchange at VMworld 2007?  Bonus fun fact: There are pieces of the mural framed and hung around VMware’s HQ in Palo Alto.


Do You Remember… when VMware first brought white boards to the Expert Bar, drawing in a crowd? Since VMworld US 2007, white boards have either cover the surface of the bar or on a swivel for effective learning.


Do You Remember… when the first Refueling Lounge was introduced at VMworld 2012, stocked with coffee carts and a smoothie bar for a quick recharge of mind, body, and device?


Do You Remember… the first Solutions Exchange “Hall Crawl” at VMworld 2010? Beverages and food were sponsored by six vendors. Last year, the Hall Crawl was sponsored by 21 vendors.



Do you remember your favorite booth at VMworld Solutions Exchange? Share with us in the comments below:

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